Privacy Policy

Who Operates This Site

MerchPPC.com is operated by Marco Sousa. This policy explains how MerchPPC.com handles information connected to the free online book, reader access, saved reader activity, saved toolkit work, PPC management requests, and site operation.

This policy is written to be practical and transparent. It should be reviewed before publication and updated when new analytics, payment, email, hosting, or service tools are added.

Information We Collect

MerchPPC.com collects only the information needed to provide the free online book, reader access, saved reading progress, saved toolkit work, PPC management request handling, admin review, security, and basic site operation.

When you request free reader access, we collect your email address. We use it to send passwordless sign-in links, six-digit reader access codes, and access-related messages. Reader codes are short-lived and are used only to verify your access request.

When the reader access form says that access includes occasional Merch PPC updates, tools, and book notes, we may also use your email address for those messages. Marketing or update emails should include an unsubscribe option. Transactional reader access emails are separate from marketing or update emails.

When you are signed in, we may store the book pages you open, reading progress percentage, last reading position, completion status, and timestamps. This helps you resume reading and improves the member reading experience.

If you save toolkit work, we may store the tool name, saved work title, status, summary, form inputs, calculator state, checklist state, matrix selections, worksheet values, interface-generated notes, and update timestamps. Saved toolkit work is connected to your reader account so you can return to it later.

If you submit a PPC management request, we collect the details you enter in the form, including your name, email address, WhatsApp country code, WhatsApp number, monthly ad spend, monthly ad-attributed sales, catalog size, current management context, PPC problems, goals, and message.

MerchPPC may add internal admin notes, request statuses, contact timestamps, closure timestamps, and notification delivery records to PPC management requests. These are used for request review, service qualification, follow-up, operational tracking, and record keeping.

How We Use Information

We use reader information to provide free book access, authenticate readers, remember reading progress, keep saved toolkit work available, improve the member experience, and protect the site from abuse.

We use PPC management request information to review whether monthly PPC management may be a fit, reply by email or WhatsApp, manage follow-up, and keep an operational record of the request.

We may use technical information, session data, and security logs to operate the application, prevent unauthorized access, troubleshoot errors, protect forms from spam, and maintain the site.

Email And Reader Access

Reader access emails contain a private sign-in link and a six-digit reader code. These are used to authenticate access to the free online book. Do not forward private reader links or codes to other people.

The book is free. Reader access is used to unlock the full reader experience, save progress, and connect saved toolkit work to the right account.

Reader access may also add your email to the Merch PPC update list when the access form states this clearly. You can unsubscribe from update emails without losing access to the free book.

Service Requests

PPC management requests are stored so they can be reviewed, followed up, marked with an internal status, and removed if they are spam, duplicated, or no longer useful. Submitting a PPC management request does not create a client relationship.

If you contact Marco through WhatsApp, Facebook, or another third-party platform, that platform's own privacy policy and data practices also apply.

Analytics, Cookies, And Local Storage

The site uses session cookies for authentication, security, CSRF protection, and normal application operation. Some interface preferences or browser-side reader and toolkit behavior may use local storage.

These technologies are used to operate the site and improve usability. They are not used to sell personal data. If analytics are added later, this policy should be updated to describe what is collected, why it is collected, and which provider is used.

Third-Party Services And Outbound Links

MerchPPC may use hosting, database, transactional email, marketing email, and operational service providers to run the site, store application data, send reader access emails, deliver occasional updates, deliver PPC request notifications, and maintain the application.

The site links to third-party services including Facebook and WhatsApp. If you click those links, join a group, or send a message through those services, their own privacy policies and data practices apply. MerchPPC does not control how Facebook, WhatsApp, Meta, Amazon, or other third-party platforms process your activity on their services.

How We Do Not Use Data

MerchPPC does not sell reader data. The free book does not require payment. Saved toolkit work and PPC management request details are not used to make automated eligibility decisions.

MerchPPC does not ask for Amazon account passwords through the public website. If a future service relationship requires account access, access should be handled through appropriate user or permission workflows.

Retention

Reader access records, reading progress, saved toolkit work, and PPC management requests are kept while useful for the reader account, service review, security, operational records, or legitimate business needs.

Data may be removed when it is no longer needed, when you request deletion, or when the site owner decides it is no longer useful. Some records may need to be retained for security, dispute handling, tax, accounting, legal, or operational reasons.

Your Choices And Requests

You may request access to information connected to your reader account, correction of inaccurate information, deletion of reader access data, deletion of saved toolkit work, or deletion of a PPC management request.

Depending on your location, you may have additional rights over your personal data, such as the right to access, rectify, erase, restrict, port, or object to processing. Requests can be sent through the contact page.

Security

MerchPPC uses reasonable technical and organizational measures to protect personal information, including HTTPS in production, secure session cookies, access controls, CSRF protection, and hashed reader access codes. No internet service can guarantee absolute security.

Children

MerchPPC.com is intended for adults operating, managing, or learning about Amazon Merch on Demand and Amazon Ads. It is not directed to children.

Changes To This Policy

This policy may be updated as the site, reader features, toolkit, analytics, email providers, or PPC management workflows change. The current version will be published on this page.

Contact

Questions about privacy can be sent through the contact page.