Plans and the trial

Two plans, and a trial to start

MerchPPC has a Free plan and a paid Pro plan. Every account starts with a seven-day Pro trial: every capability is open, and no card is asked for.

The trial starts by itself the first time the extension connects your Merch account — when your own numbers start arriving, not when you make the account — and there is one per Merch account. It ends by itself, too. Subscribe and you keep Pro; do nothing and the account is on Free. Nothing is charged unless you subscribe: there is no card on file to charge.

Where the line falls

It falls where the architecture already falls.

Free, permanently — looking at your account. The dashboards, break-even ACoS, the Catalog, trends, data health, and Lookouts that watch, propose and stage — run by hand, up to five watching each marketplace. All of it runs in your browser against your own database. There is no server cost to pass on, and everything in this column keeps working whether or not you ever subscribe.

Pro — changing and connecting. Capabilities that involve our servers or act at scale: the AI connectors with their relay, grants and audit; Lookouts that run on their own schedule; advertising changes that spend more, and campaign creation; and price changes and publishing in bulk.

The row-by-row split is published in full on the pricing page, and it is generated from the same capability list the software enforces — so a row there is a promise something can actually check. What Pro costs is on the pricing page too, beside that split.

One word deliberately missing from the free column: sync. The promise is your data — the database in your browser, and the dashboards that read it. Fetching depends on Amazon, and there are several ways for that to break that are not ours to fix, so it is not something to promise permanently.

Limits that exist today

Assistant quota. 30 calls a minute and 300 a day, shared across Claude and ChatGPT — enough for a working session, not for a scraper.

Devices. Your plan carries a device limit: how many connected browsers may answer assistant questions. On Pro, the trial included, that is three; on Free it is one, and you choose which browser answers at Account → Browsers. The limit governs answering, not linking — a browser over the limit still gets a working dashboard.

Lookout runs. A rule with no per-run cap stops at 5,000 selected rows. That is a safety bound, not a plan tier.

Lookouts watching. Five per marketplace on the free plan. The number is printed beside the capability on the pricing page, and it is the busiest marketplace that counts.

Questions people ask

Is there anything to cancel if I do nothing? No. There is no card on file, so the trial cannot turn into a charge.

What happens when the trial ends? The account is on Free, and everything in the free column keeps working.

Is my data locked in? It is in a database inside your own browser, and it stays there. If you stop using MerchPPC the dashboards keep working and the history is still yours — see Privacy and your data.